AI Insights · Timothy · January 2024
Top 5 Virtual Fitness Programs in Switzerland Q4 2023
Discover the performance of the top virtual fitness programs in Switzerland during Q4 2023, including trends in downloads, revenue, and active users.
During the fourth quarter of 2023, the leading virtual fitness programs in Switzerland demonstrated varying trends in downloads, revenue, and weekly active users. Here's a detailed look at the performance of the top 5 apps, based on data from Sensor Tower.
AllTrails: Hike, Bike & Run saw a noticeable decline in revenue over the quarter, starting at approximately $8.3K in late September and dropping to around $2.8K by the end of December. Downloads peaked at 4.8K in late November but generally trended downwards, with a significant dip to 1.1K in early December. Weekly active users initially increased to 11.7K in early October but decreased to 8.4K by the year's end.
Garmin Connect™ had a steady performance in terms of downloads, with a peak of 5K in the last week of December. Weekly active users remained relatively stable, fluctuating around 150K to 170K throughout the quarter, ending with a notable increase to 176.7K in the final week of December.
komoot - hike, bike & run experienced a significant drop in revenue from $24K in early October to just $2.7K by late November. Downloads followed a similar trend, starting at 5.3K and falling to 759 in late November, with a slight recovery to 2K in the last week of December. Weekly active users saw a slight decrease from 50.5K in early October to 41.6K in late November but rebounded to 51.4K by the end of December.
JustFit: Lazy Workout & Fit showed an upward trend in revenue, starting at $5.7K in late September and peaking at $7.9K in the final week of December. Downloads fluctuated, peaking at 2.1K in late September and again in mid-December. Weekly active users increased steadily from 3.2K in late September to 4.8K by the end of December.
Strava: Run, Bike, Hike maintained a strong revenue performance, starting at $38.1K in late September and peaking at $42.2K in early October, with a slight decline to $41.7K by the end of December. Downloads were relatively stable, with a slight increase in the last week of December to 1.9K. Weekly active users remained consistent, fluctuating around 32K to 38K throughout the quarter, ending at 38.1K in the final week of December.
For more detailed insights and additional data, visit Sensor Tower.
